Tracey Robinson – Vert PR founder & director
At the heart of Vert PR is Tracey Robinson, a highly experienced PR consultant who previously held a series of senior roles with one of the UK’s top health, beauty and lifestyle agencies. Since launching her own agency in 2007, Vert PR has become a trusted force in natural health, beauty and wellness PR with integrity and passion at the heart of founder Tracey Robinson’s ethos. Her ability to initiate and nurture lasting partnerships with established and emerging brands, both niche and mainstream, is key to ensuring their voice is heard.
When it comes to living the agency’s values Tracey does much more than ‘talk the talk’. Vert PR’s offices are powered by renewable energy and harness water supplied by an environmentally-friendly rainwater harvesting system.
Known for both her long-held commitment to the natural and organic sector, and for her personable approach, Tracey immerses herself in each clients business to individually shape their strategic journey, delivering an in-house style service to ensure that PR stays on target and on message. Utilising the wealth of industry contacts built up over many years, she acts as a dedicated brand ambassador, ensuring the brands in her care are placed on the radars of the right influencers. Her commitment to natural and organic beauty has contributed to her placing in the Natural Beauty Yearbook’s Top 20 ‘Who’s Who’ no less than six years running.