Superfood pioneer Naturya has launched eye-catching new packs giving retailers peace of mind that products meet the Food Information for Consumers Regulation (FIR) while boosting shelf appeal. The EU regulation, which came into force this month, aims to make it simpler for shoppers to find out what goes into their food. This means all food labels must be clear, with […]
UK superfood company, Supernutrients, has ranked in the Sunday Times Virgin Fast Track 100 league table.
Kirstie Sherriff tops Natural Beauty Yearbook’s Top 25 Personalities The co-founder of luxury organic spa brand Pinks Boutique has been voted into the number one spot of industry bible, the Natural Beauty Yearbook 2015. Kirstie Sherriff, who launched the brand with her partner Luke Sherriff in 2009, was presented with the award for ‘Top Natural […]
Vert PR is delighted to announce its appointment to handle UK press and publicity for Dutch baby care brand NAÏF, which launches into 400 Boots stores this month. NAÏF was founded in 2012 by entrepreneurial fathers Sjoerd Trompetter and Jochem Hes who, on becoming parents, found the mainstream baby care market awash with products made with cheap, […]
Online beauty retailer, LoveLula has scooped the prestigious Retail Innovation Award at the 2014 Pure Beauty Awards with its ground-breaking Boutique – a new concept in the natural beauty world where fledgling brands can bring their products to market. Voted for by readers of trade title Pure Beauty, LoveLula Boutique was shortlisted alongside retail giants M&S, Elemis […]
New Australian-born organic skincare brand, zk’in launches in the UK in September, and has appointed Vert PR to handle all UK press and PR. The range, which comprises 12 self-select products to address every skin concern, has been uniquely formulated with advanced clinically proven, certified organic ingredients chosen for both their outstanding performance and purity. It also features a unique 100% […]
Naturya, one of Europe’s leading superfoods brands, has announced three new appointments as part of its long-term growth strategy. Joining the company’s Technical Department are Research & Development Manager, Victoria Hare (BSc. PhD) and Technical Manager, Helen Dooley. Victoria brings a strong academic background in biochemistry, together with experience as a Quality Analyst and a passion for […]
Luxury British spa brand Pinks Boutique is holding its second annual Organic Beauty Festival, timed once again to coincide with Organic Beauty Week
New travel accessory brand, Magic Mirror is an ultra portable, durable and lightweight acrylic mirror that can be used three-ways – full-length, pyramid and vanity. The space-saving mirror, which folds down to the size of a tablet, comes with its own carry bag and is perfect for packing into a tote bag, backpack, suitcase or weekend holdall. […]
A British, independent beauty brand has scored the highest ever rating for a nail polish remover in the 17-year history of the popular and trusted Beauty Bible guides¹, out-performing established, synthetic brands such as Cutex, OPI and Superdrug. Fresh Therapies Natural Nail Polish Remover (£8.99/50ml available mail order from freshtherapies.com) receives an impressive 8.69 out of ten score, and is the […]
British born honey skincare brand, Therapi has appointed Vert PR to handle its UK media and blogger relations. The capsule collection of 3 skincare lines is certified organic by the Soil Association and is the creation of beekeeper and honey producer Tanya Hawkes who donates 5% of the profits to bee conservation projects. The brand […]
Hitting the shelves of the UK’s trail-blazing beauty retailer, BeautyMART today (Wednesday 27th November, 2013) – and just in time for party season – are new Mendill Organic Towelettes
November sees the publication of the natural beauty industry’s annual bible, the Natural Beauty Yearbook. The publishing team at Diversified Business Communications, who are also behind the trade show Natural & Organic Products Europe and monthly trade title Natural Products, do a fantastic job of covering all the past, present and future happenings affecting our sector. The Yearbook’s launch […]
Vert PR has been appointed to launch Mendill, a new brand of essential oil towelettes made with 100% certified organic cotton and infused with 100% organic essential oils available from LoveLula.com. Each box contains 20 individually wrapped wipes and there are five aromatherapeutic fragrances to choose from: Eucalyptus, Lavender, Lemon, Orange and Tangerine. @puremendill @vertpr […]
Vert PR has been appointed to handle UK press and PR for Naturya, Europe’s leading superfood brand. The Soil Association certified line features 10 of the best organic, natural and nutrient-rich ingredients sourced from the world’s finest growers, chosen for their health-enhancing benefits. Naturya superfoods are packed in attractive resealable pouches available from leading retailers including Holland & Barrett and Ocado. @Naturya_UK
A four-month search to find ‘The Face of Udo’s Choice for Beauty‘ culminates today (Wednesday 24th July) at the Thistle Hyde Park hotel, London when industry experts and brand ambassadors Jemma Kidd and Michael Ashton (also personal hair and make-up stylist to Adele), together with Tiffany Mumford (stylist and photographer) and David Gunning (marketing manager […]
New fragrance brand, Bohemian Naturals has launched and has appointed Vert PR. The capsule collection of artisan perfumes is handcrafted in the UK by founder Shannon Victoria, a native Californian now living in Edinburgh who’s inspiration for natural perfumery stems from the evocative relationship between world travel, global culture and universal romance. Created with pure […]
Vert PR has been appointed to handle the press and publicity for anti-ageing skincare expert and beauty nutritionist Star Khechara. A facialist with twenty years’ cosmetic formulation experience, Star’s philosophy is that ‘botanical science and nutrition holds the key to ageless beauty”. Specialising in natural and organic skincare, she has conducted extensive independent research into […]
Luxury organic spa professional brand, Pinks Boutique introduce the Rose Relax product collection and two new treatment protocols for Spring 2013. Harnessing the exceptional revitalising, firming and repairing effects of the highest quality rose oils, the six exquisitely-scented products deliver ultra-effective and super-nourishing skincare. Pinks’ founder Kirstie Allen says: “Our organically-certified Rose Relax product range is expertly formulated and hand-blended in […]
Last night heralded the annual Natural Beauty Yearbook launch party, hosted this year at the mecca of all things natural and organic, Whole Foods Market Kensington, and supported by the lovely people at Melvita. It’s always a genuine thrill to attend this event and have the opportunity to catch up with friends and colleagues in […]
Eastthorpe Hall – Yorkshire’s leading independent day spa and the UK’s most highly decorated¹ – has announced a product partnership with British-born luxury organic spa brand, Pinks Boutique. From November 1st, Pinks will become Eastthorpe’s lead product house supplying its complete product and treatment collection following the brand’s succesful introduction to sister spa The Potting Shed […]
It’s been a month of jubilation and celebration with news of two products receiving national accolades of which ‘Team Pinks’ are mightily proud. Pinks Boutique Lemongrass and Mandarin Body Lotion (£26/250ml) won the “Perfect Product’ category of the Good Spa Guide National Awards 2012 seeing off stiff competition from Anne Semonin, Dermalogica, Eve Lom, Spa Ritual, Sodashi and […]
Superfood experts Organic Burst will be hosting an in-store tasting event to celebrate Better Breakfast Week (24-30 September)
There were big smiles of delight at Vert HQ when we heard our entry on behalf of baby care brand Pure Beginnings had made the shortlist of the Junior Design Awards! These awards showcase the very best and most beautiful products in a celebration of design aesthetics and all-round family appeal so we couldn’t be happier for […]
Vert PR is delighted to announce its appointment to UK superfood supplement brand, Organic Burst from the 1st March.
I was made aware of Hannah Bradley by the Good Spa Guide ladies – I hope they won’t mind me sharing the information they sent me but Hannah needs help and support to fight the grade 3 brain tumour she has. After surgery and radiotherapy the tumour remains. Hannah now needs to raise £150,000 to receive pioneering surgery in the USA that could save her life. Hannah has been part of the Spa Industry for 10 years, please help to keep her with us for many more years to come.
The annual soirée to celebrate the publication of the 2012 Natural Beauty Yearbook took place at eco beauty store Melvita last Thursday evening.
It’s that time again when those who help shape the natural beauty industry vote on who’s who in natural beauty. Last year I was honoured (and totally surprised truth be told!) to make it into the Top 20 – a definite career highlight.
The air at Vert HQ has been filled with all sorts of delightful aromas since the since the arrival of the distinctly intriguing and somewhat addictive Florascent collection of natural fragrances.
The Green Parent’s inaugural Natural Beauty Awards have seen several Vert clients win accolades for their fab products – look out for the special supplement in the August / September issue which has a print-run of 150,000!
Since relocating from rural Cheshire to coastal Bude, I’d love to say I’ve increased my wave count, but alas, its not quite worked out that way so far.
No doubt organic champagne corks were popping in Hove this week after the Good Spa Spies shared the exciting news